The best weekend of the year (in our cookbook, at least) is here. Last year, we delivered 2,142 cookies to 357 homes on the Ironman Wisconsin bike loops (40+ miles stretching from Verona to Mt. Horeb to Cross Plains to Middleton to Verona). This year, we’ll be expanding our efforts to include the ENTIRE Ironman bike course. That’s a total of 557 homes. 3,342 cookies. 278.5 dozen. Or 257.08 baker’s dozen, however the cookie crumbles.
Several weeks of planning have come together for a massive triathlete & cycling community effort to say THANK YOU to the residents along the roads of the highest ridden cycling route in South Central Wisconsin. The whole purpose of The Cookie Project, Inc is a genuine, sweet act of kindness to drivers as a way to say thank you for watching out for cyclists on the road. The Cookie Project, Inc also serves as a reminder to cyclists and triathletes that we must share the road responsibly.
We’ve had a lot of help over the last few days making sure that this Ironman Wisconsin Cookie Project would be a success. We have over 75 bakers that contributed almost 600 bags of 1/2 dozen cookies, all in effort to keep one another safe on the roads. Endurance House provided our paper delivery bags and served as the cookie drop locations for the 2nd year. Endurance House is the home base for so many active people in our community – from helping people achieve their first 5k walk to conquering Ironman, Endurance House is HOME. Our creative images have come alive thanks to Thyme & Honey . All the key ingredients came together perfectly to make this the sweetest cookie project yet.